Balihoo Presents Webinar Series: Taking National Brands to Local Markets Balihoo , the premier provider of Local Marketing Automation technology and services to national brands with local marketing needs, today announced a free webinar series designed to help national brand marketers implement effective local marketing activities.
Why Online Merchants Need to Measure Lifetime Value Multichannel Merchant This is key because you're using web marketing channels, such as PPC, SEO, affiliate programs, CSEs and e-mail—which all have varying costs and reach—to drive online sales. Wouldn't you be willing to spend more to get the right customer?
